Legal
Privacy Policy
Last updated: September 2026
1. Who We Are
Business MOT UK ("we", "us", "our") is a business health assessment tool designed for UK small and medium-sized businesses. We are committed to protecting your personal data and handling it in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
If you have any questions about this policy, please contact us at hello@businessmot.uk.
2. What Data We Collect
We collect the following personal information when you use our service:
- Name and email address (when you submit your results or create an account)
- Business name, industry, employee count and turnover band
- Assessment answers and scores
- Account login credentials (email and password, stored securely)
- Usage data and analytics (pages visited, time on site)
3. How We Use Your Data
We use your data to:
- Deliver your assessment results and personalised recommendations
- Send your results and progress updates by email
- Store and display your assessment history on your dashboard
- Generate anonymised benchmark statistics (no individual data is shared)
- Improve the tool and user experience
We will never sell your personal data to third parties.
4. Legal Basis for Processing
We process your data on the following legal bases:
- Consent — for marketing emails, optional account-linked usage feedback and non-essential cookies
- Contract — to deliver the service you have requested
- Legitimate interests — for operating and securing the service
5. Data Retention
We retain your personal data for as long as your account is active, or for up to 3 years from your last login if you do not delete your account. You may request deletion at any time by contacting us.
6. Your Rights
Under UK GDPR, you have the right to:
- Access a copy of the data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing of your data
- Request restriction of processing
- Data portability
To exercise any of these rights, email us at hello@businessmot.uk.
7. Cookies and optional usage feedback
If you allow usage feedback, our admin team can see your account ID and name (or email), tools opened, steps reached, timestamps, success and error categories, and optional ease responses and comments. Activity reporting excludes assessment answers, customer details and financial amounts. We use this to identify where the tools need improvement. You can withdraw consent for future reporting through the Cookie Policy page, or contact us to request deletion of recorded activity.
We use essential cookies to operate the service and, with your consent, analytics cookies to understand how it is used. For full details, please see our Cookie Policy.
8. Third-Party Services
We use a small number of trusted third-party services to operate the platform, including cloud hosting and AI processing. All third parties are required to handle data in compliance with UK GDPR.
9. Changes to This Policy
We may update this policy from time to time. We will notify registered users of material changes by email. Continued use of the service after changes constitutes acceptance of the updated policy.
10. Contact & Complaints
For data protection queries, contact us at hello@businessmot.uk. If you are unsatisfied with our response, you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.